- Healthcare-only agency since 2019
- For practices in the US, UK and Canada
- Every new-patient inquiry tracked
The short answer
What digital marketing does a dental practice need?
Dental patients search locally and decide quickly. For most practices, the work that brings new patients happens in this order:
- Google Business Profile. The map results are where most patients pick a dentist.
- Reviews. A steady flow of genuine reviews, with a professional reply to each one.
- Treatment pages. One clear page each for implants, Invisalign and clear aligners, veneers, whitening, emergency dentistry and general checkups.
- Search ads. Google Ads for high-value treatments, aimed at a tight area around the practice.
- Social media and video. Short videos that show your team and answer common worries.
- Fast follow-up. Calls, forms and online booking answered the same day.
SEO for dentists
Dental SEO: rank where patients look.
Local SEO and Google Maps
We set the right primary and secondary categories, list every treatment as a service, add real photos of your practice and team, and keep your name, address and phone number consistent across the web. See our local SEO service.
Treatment and location pages
Patients search for "dental implants near me" or "emergency dentist" in their own words. Each high-value treatment gets its own page answering what patients ask about cost, comfort and recovery, reviewed by your dentists before it goes live. See medical content writing.
Technical SEO and AI answers
Fast mobile pages, correct dental schema and clear author details help Google, and AI assistants such as ChatGPT, understand and recommend your practice. Read how doctors get recommended by ChatGPT and Google AI.
Paid search
Google Ads for high-value treatments.
Paid search works well for dentistry because intent is clear. We focus budgets on the treatments that matter most to your practice, such as implants, clear aligners and emergency visits, and send each ad to the matching treatment page rather than the home page.
We track calls and booked appointments, not just clicks, so you can see what each campaign is worth. See our Google Ads and Meta ads services.
Where we work
Dental marketing in the US, UK and Canada.
United States
US practices compete hard in local search, often against groups backed by dental service organizations. We build strong local profiles, treatment pages and tightly targeted ads, and keep patient data handling in line with HIPAA's marketing rules and your state dental board. See our US work.
United Kingdom
UK practices balance NHS and private patients, and private treatments such as implants and aligners are where marketing usually pays back. We follow the General Dental Council's guidance on advertising and the ASA's rules for health claims. See our UK work.
Canada
Dental advertising in Canada is set by each province's regulator, and the rules on testimonials, claims and offers differ from province to province. We check your regulator's standards before anything goes live. See our Canada work.
Common mistakes
Where dental practices waste budget.
- Running ads before the Google profile and reviews are in good shape
- Sending every ad to the home page
- Counting clicks and followers instead of booked appointments
- Leaving calls unanswered at lunch or after hours
- Offering incentives for reviews, which breaks Google's rules
- Using before-and-after images or claims your regulator does not allow
A 90-day plan
Your first 90 days.
| Month | Focus |
|---|---|
| Month 1 | Audit, Google Business Profile, review routine, call and form tracking, priority treatments |
| Month 2 | Treatment pages, website fixes, online booking and follow-up |
| Month 3 | Focused Google Ads, first team videos, first monthly review of new-patient numbers |
How we can help
Services for dental practices.
Local SEO and Google Business Profile
Top map results for your treatments and area.
Healthcare SEO
Treatment pages that rank.
Google Ads for Healthcare
Paid search for implants, aligners and emergencies.
Healthcare Websites
Dental websites that make booking easy.
Reputation Management
Genuine reviews and professional replies.
Social Media Marketing
Videos that show your team and practice.
Questions
Common questions.
What is the best marketing for a dental practice?
For most practices, a complete Google Business Profile, a steady flow of genuine reviews and a clear website with one page per treatment. Search ads then add new patients for the treatments you want to grow.
How long does SEO for dentists take?
Map results can improve within weeks. Organic rankings for competitive treatments such as implants usually take several months. We will not guarantee a ranking, because no honest agency can.
How much should a dental practice spend on marketing?
It depends on your location, competition and the treatments you want to grow. We recommend a scope after a free strategy call, so you only pay for what your practice needs.
Do you work with dental groups and DSOs?
Yes. We work with single-location practices and multi-location groups, with one profile and one location page per practice and central reporting.
Do you work with dentists in India?
Our dental marketing program is built for practices in the United States, the United Kingdom and Canada.
Do you follow dental advertising rules?
Yes. We follow HIPAA and state board rules in the US, GDC and ASA guidance in the UK, and provincial regulator standards in Canada, and you approve everything before it goes live. See our compliance approach.