Book a Strategy CallBook a Call

Free tool

How strong is your personal brand?

Answer ten quick questions about how patients find and judge you online. You will get a score out of 100 and the three changes most likely to make a difference.

01When patients search your name on Google, your own website or profile appears on the first page.
02You have a complete, verified Google Business Profile with recent photos.
03Your website has a detailed profile page about you: training, procedures and where you practice.
04You have pages explaining your main procedures or conditions in plain language.
05You have received new Google reviews in the last three months.
06Your average Google rating is 4.5 or higher.
07Patients can watch a video of you explaining a condition or procedure.
08You share useful content on at least one social platform every month.
09Your name, specialty and locations are identical on every directory and hospital website.
10When you ask ChatGPT or Gemini about your specialty in your city, you are mentioned.

Syed Nyamathullah

Written by Syed Nyamathullah

Founder and healthcare marketing strategist, Hospital Success. Working with surgeons, hospitals and healthcare companies since 2019. Last reviewed .

About this tool

How the score works

Each question reflects something patients, search engines or AI assistants use to judge a doctor online. A clear yes scores 10 points, partly scores 5 and no scores 0, for a total out of 100.

What your score means

80 to 100, Strong: patients can find and trust you. Focus on staying ahead. 50 to 79, Developing: you are visible, but gaps send some patients elsewhere. Below 50, Hidden: most patients searching for your specialty are unlikely to find you yet.

The score is a quick self-assessment, not a full audit. For a detailed review of your search, AI and review presence, book a strategy call.

Questions

Common questions.

Who is the Doctor Brand Score for?

Surgeons, physicians and specialists who want a quick view of how visible and trusted they are online, whether they practice independently or in hospitals.

Is my data stored?

No. The score is calculated in your browser and nothing you answer is sent to us.

How do I improve my score?

Start with the three priorities shown with your result. Our doctor personal branding service covers all ten areas.

More free tools

Keep diagnosing.

Google Business Profile Checklist

A scored checklist for your Google profile. Tick what is done and see what matters next.

Patient Acquisition ROI Calculator

Enter your own numbers to see cost per patient, return on spend and the value of better follow-up.

AI Visibility Check

We test what ChatGPT, Gemini, Perplexity and Google AI say about you, and send a short report.

Next step

You have your score. Now let's raise it.

A 30-minute call to turn your three priorities into a clear plan.

  • 30-minute strategy call
  • Zoom or Google Meet
  • In your time zone
Book a Strategy Call Email us

Strategy Call

Thirty minutes. One clear plan.

  • Where your next patients or customers will come from
  • What is holding your brand back today
  • The first three moves we would make

Scope and fees are tailored after your strategy call. Prefer email? Write to info@hospitalsuccess.com

Please enter your name.

Please enter a valid email, like name@hospital.com.

Please enter a valid phone number.

Please tell us where you work.

Your details go only to our team and are never sold. See our Privacy Policy.